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The artist Harrell Fletcher (based in Portland, Oregon, U.S.), in a practice spanning over a decade, makes few sellable objects, shuns the well-heeled collector circuit, and eschews the cult of personality. He directs the spotlight away from himself by shifting attention to the aspirations and talents of others. From siting a temporary museum focusing on local peoples’ lives in a northern California shopping mall, through working with an eight-year-old boy as the principal decision-maker for a work of public art created for a park in France, to his collaborative web-based project with artist Miranda July, Learning to Love You More, in which people are assigned various tasks for which the results are posted on the site regardless of the participant’s standing as artists, Fletcher’s art is really ‘all about you’, rather than all about him.
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